Lostromos
A MEDITERRANEAN PARADISE

Overview
Content Creation
Logo Design
Travel Marketing
Brand Curation
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CHALLENGES
-Preserving authenticity while modernizing the brand for a discerning luxury audience.
-Differentiating the syrma experience in a competitive market filled with high-end Cycladic accommodations.
-Highlighting the unique historical and cultural value of syrma homes in an era focused on modern luxury travel.
At WOM Creative Studio, we have the chance to work on an exciting project to create a visual identity and brand curation for Lostromos, a one-of-a-kind syrma house situated on the breathtaking island of Kimolos. Syrma houses, carved into the cliffs by Greek fishermen, are an iconic feature of the Cyclades, and Lostromos needed to stand out as both an exclusive retreat and a celebration of authentic Mediterranean heritage.
Our branding strategy was rooted in the simplicity and elegance of slow living, aiming to capture the essence of the crystal-clear Aegean waters and the timeless charm of the Greek islands. Every design choice, from the logo to the overall brand narrative, was made to transport guests into a world where tradition meets luxury, where high-quality experiences are crafted with care and detail.
"Slow Living, Mediterranean Luxury" became the guiding principle of the brand, echoed through thoughtful content creation and travel marketing strategies. We captured the serenity and natural beauty of Kimolos, ensuring that the luxury of Lostromos isn’t just in the accommodation but in the experience of Greek island living.

