MON Skincare

At WOM Creative Studio, we had the privilege to work with MON Skincare, an exclusive Makeup Capsule Beauty project, launched in the hearthbreaking landscapes of Bali and Lombok Islands, Indonesia.

CHALLENGES
-How do you create a fresh, sustainable beauty brand in a market overflowing with high-end options?
-Crafting a brand identity that not only stands out but also reflects the serene, eco-conscious essence of Bali.
-Launching a beauty capsule project post-pandemic, while balancing high fashion with the need for sustainable choices.

Our Approach: We began with brand curation, focusing on sustainability, luxury, and a fresh narrative. From the logo design to the packaging that speaks of natural elegance, every detail was crafted to resonate with mindful consumers. Our goal? To support small businesses like MON while maintaining a global appeal that matches the authenticity.

For their product launch, we emphasized clean aesthetics, blending modernity with traditional island vibes, ensuring that the beauty line felt both innovative and grounded. Hannah and Marika’s vision for MON—born out of a desire to merge beauty expertise and strategic insight after the pandemic.

Results: The brand's visual identity and sustainable narrative not only resonated with local customers but also gained attention internationally. Our packaging design and beauty marketing strategy helped position MON as a standout in the luxury skincare industry.