WØM Services is an integrated advertising and consulting firm founded by Anne Bénédicte Zanini and Marco Murari in 2017.


ORGANIC AWARENESS

Search Engine Optimization SEO

Search Engine Optimization (SEO)

Organic traffic comes from the best search engine rankings, and is the main sustainable source of conversions. Our SEO experts know how to identify the right keywords for an effective and non-dispersive positioning in a short time. Your product will be found by the user really interested, thanks to precise positioning strategies and refined analysis and monitoring tools even owners.

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app store optimization

App Store Optimization (ASO)

In a landscape of millions of apps available on major app stores, growing every day, It is essential to appear among the first results in your specific category to get enough downloads to justify the investment and increase conversions. As with SEO, it’s up to our experts to optimize your app for the best performance in the ultra-competitive app market.

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Conversion rate optimization (CRO)

Conversion rate optimization (CRO)

After the publication of a good project and its perfect positioning in the digital landscape it is time to collect conversions. It is fundamental to know how to guide the user with the definition of a clear value proposition, the right call to action, the removal of any technical and practical obstacle to increase the conversion rate. It is our task to create an effective and smooth Funnel, a positive customer experience that leads to numerous and valuable conversions.

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Localization

Localization

In the field of international positioning, it is necessary, both at the web and mobile application level, an extensive localization work, which goes beyond the simple translation of content into different languages. Every culture has different conventions and habits, and certain words or phrases can have opposite meanings in different languages. The UX/UI interface must also be optimised according to the different locations in order to provide the international user with a familiar experience and optimal use.

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PRODUCTION & DEVELOPMENT

ux/ui

UI/UX Design

We see the use of a website or an app as an opportunity to give the user an experience of satisfaction and effectiveness. Our products are designed with a smooth, intuitive, obstacle-free interface. The accurate UI/UX design enables effortless and seamless flow and user journey that naturally guides user actions towards the goals defined in strategy.

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web design

Web Design

The website represents the personality of your brand, your products, your company. We create the website according to current technical standards, with a view to modularity and scalability, with extreme attention to detail and functionality, both before and after publication. From the institutional showcase to the more complex Ecommerce, The website must be pleasant, navigable, fast and at the same time give all the necessary information, guiding the user to the conversion.

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artificial intelligence

Artificial Intelligence

From Alexa to Visual Assistants through machine learning algorithms: artificial intelligence applications, in addition to simplifying our lives, are increasingly indispensable tools to know the consumer and convert more. To develop new market strategies and refine traditional sales techniques we rely on a premium and certified partner, specialized in the customization of high-precision technological products.

Wom is Proud Partner of Makarena Labs

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comunicazione offline

Offline communication

We apply our knowledge and long experience in graphic design in the publishing sector and in any situation where expertise and preparation in printed communication is required: from brochure design to poster design, through packaging and exhibition stands.

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